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Explore practical UX and UI design tips, usability insights, and interface best practices that help digital products perform better. Learn how to improve conversion rates, user flows, and accessibility through real examples, audits, and case studies. Perfect for designers, founders, and marketers who want to make their websites and apps easier to use and more effective.

AI heatmaps don’t fix broken UX — they just make bad data look pretty
UX/UI Design

AI heatmaps don’t fix broken UX — they just make bad data look pretty

Posted on October 27, 2025October 29, 2025 by hellomartin.co.uk

AI Heatmaps Won’t Save Your UX Strategy AI heatmaps UX optimisation has become the latest buzzword in conversion rate optimisation circles. Every week, a new…

UX/UI Design

Traffic from ChatGPT? Great. But check the drop-off.

Posted on October 27, 2025 by hellomartin.co.uk

ChatGPT Traffic Conversion: Why AI Visitors Drop Off Meta Description: ChatGPT can bring visitors, but they rarely convert. Learn why AI-driven traffic underperforms and how…

UX/UI Design

Top 5 A/B Tests to Optimize Your Online Store’s UI/UX

Posted on October 27, 2025October 27, 2025 by hellomartin.co.uk

In today’s competitive e-commerce landscape, a seamless UI/UX can make or break your online store. A/B testing helps you move beyond guesswork—validating design decisions with…

Recent Posts

  • Master the art of effective meetings everyone wants to join
  • AI chatbots are selling — but they’re not converting
  • AI heatmaps don’t fix broken UX — they just make bad data look pretty
  • Traffic from ChatGPT? Great. But check the drop-off.
  • Top 5 A/B Tests to Optimize Your Online Store’s UI/UX

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