BedroomMood is an online e-commerce shop selling variety of products for your home. Spanning from duvet sets to bathroom candles. The task was to design a modern looking but not boutique'y style website with exceptionally easy UX navigation for products overview, known e-commerce patterns and quick checkout.
Following standard e-commerce homepage structure there's main categories pulled out with latest and most popular product presentation. To keep brand socially involved Instagram feed was included. It also showcases "natural looking" product photos from shop customers.
Category page has a short intro for SEO purposes. It also shows products with available colour options and single line of text below the photo introduces to possible size variations. In the single product page besides a standard commerce layout additional static content about the product materials and maintenance was included
Quick view is a solution for the balancing act - providing additional product information upon user request while keeping the product listing page minimal and reducing the need to dive into product details on the wrong items.
Single-page checkout was chosen for a faster and easier checkout. It presents all available shipping and payment methods in one screen without a need to click through multiple pages. Single-page checkout forms also provide better step-by-step visibility. Customers know what they must do and where they are in the process.
Business blogging is a marketing tactic that uses blogging to get business more online visibility. Just like social media, direct mail, email marketing, etc. it helps support business growth which does that by driving traffic to your website and providing opportunities for that traffic to convert into product sales.
Website was made mobile and tablet responsive. The goal was to keep the same simple navigation on smaller devices and not loose any functionality.